Every company has a story behind it. You hear that so-and-so had some sort of a problem and the scratched their itch. Sometimes the story gets bigger over time. For example, I heard from some glassy-eyed EBay folks that the first version of Ebay was written in a weekend by Pierre Omidyar - it does not say so on his wiki page, so I guess it is like a fishing story where the fish just got bigger.
The story behind Flashback, my latest venture is actually quite simple. We've been talking for many months about remodeling our home, and finally pulled the trigger by selecting a general contractor and ordering some kitchen cabinets to start. At the same time I was spending a month in South Africa to unwind from my previous job and catch up with my family. So there was a three-way conversation happening between my wife, the designer, and myself via email, Skype, and landline.
Our experience was that it is really really hard to talk even about the simplest design ideas if you are not in the same room. This is of course not new to me having spent the last six years or so in the architecture, engineering and construction space, but was sort of novel to experience it first hand. It got me started thinking that there must be a simple way to do this, and I started speaking to other people that are in the design business.
The remodel is not done yet, but the number of details just keep on piling up. My wife and I are both very detail oriented, so we end up having a lot of questions how things will be built, look and so on. Flashback is not yet in a state where we can use it to answer our questions, but it is getting there.
The story behind Flashback, my latest venture is actually quite simple. We've been talking for many months about remodeling our home, and finally pulled the trigger by selecting a general contractor and ordering some kitchen cabinets to start. At the same time I was spending a month in South Africa to unwind from my previous job and catch up with my family. So there was a three-way conversation happening between my wife, the designer, and myself via email, Skype, and landline.
Our experience was that it is really really hard to talk even about the simplest design ideas if you are not in the same room. This is of course not new to me having spent the last six years or so in the architecture, engineering and construction space, but was sort of novel to experience it first hand. It got me started thinking that there must be a simple way to do this, and I started speaking to other people that are in the design business.
The remodel is not done yet, but the number of details just keep on piling up. My wife and I are both very detail oriented, so we end up having a lot of questions how things will be built, look and so on. Flashback is not yet in a state where we can use it to answer our questions, but it is getting there.
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